Brian Shactman hosts a discussion with Brynn Tyndall, CEO of Rebellion Group, and BJ Keto, its President and Chief Strategic Officer, about the company's efforts to change Connecticut's perception and boost economic growth. Rebellion Group, based in Cheshire, focuses on marketing, technology, and strategy, working with businesses at various stages. They aim to unify the state's narrative and attract talent by addressing issues like economic development and employee retention. The initiative includes events like the upcoming "Shaping Connecticut's Future" on November 19 in Stanford, which will feature AI-driven networking and discussions on topics like AI, manufacturing, and entrepreneurship. The goal is to influence policymakers and foster a cohesive state identity.